ThinkAorta App Privacy Policy
Effective Date: October 3, 2026
Ashmeade Ventures (“Ashmeade Ventures,” “we,” “our,” or “us”) operates the ThinkAorta mobile application (the “App”). This Privacy Policy explains how we collect, use, disclose, and safeguard information when you use the App. This Policy applies to users in the United States.
ThinkAorta is a clinical decision-support tool designed to help emergency providers rapidly locate aortic treatment centers. We collect only the data necessary to deliver this functionality.
1. Information We Collect
The App does not require you to create an account, and we do not ask for your name, email address, or other contact information in order to use it. We collect the following categories of information:
a. Location Data
With your permission, the App uses your device’s precise geographic location to identify and display nearby aortic treatment centers. Your location is used only to perform that search. Where a search request is sent to our servers, your coordinates are processed transiently to return results and are not stored in a form linked to you or your device. We may retain aggregated, de-identified data derived from searches (for example, search counts by general region), as described in Section 6.
b. Diagnostics and Usage Data
We collect diagnostic and usage information to monitor App performance, identify bugs, and improve the user experience. This information may include:
- Device model, operating system version, and App version
- Feature interactions and session duration
- Crash logs and error diagnostics
- A randomly generated App installation identifier and your IP address, collected by our service providers when diagnostic data is transmitted
This information is pseudonymous. It does not include your name or contact details, and we do not use it to identify you, although it may be associated with identifiers such as an installation ID or IP address.
c. Information You Send Us
If you contact us by email, we receive your email address and the contents of your message. We use this information only to respond to your request.
2. No Patient Information
The App does not collect, store, or transmit patient information, including protected health information (“PHI”) as defined under the Health Insurance Portability and Accountability Act (“HIPAA”). The App does not request patient names, identifiers, clinical details, or images, and it does not create or maintain medical records. Please do not enter patient information into the App or include it when contacting us.
3. How We Use Your Information
We use the information collected for the following purposes:
- To provide core App functionality, including locating nearby aortic treatment centers
- To monitor App stability, diagnose problems, and fix technical issues
- To analyze aggregate usage trends and improve features
- To respond to your questions and support requests
- To protect the security and integrity of the App
- To comply with applicable legal obligations
We do not use your data for advertising, marketing profiling, or any purpose unrelated to the App’s clinical mission. We do not track you across apps or websites owned by other companies.
4. Data Sharing and Disclosure
We do not sell your personal information, and we do not share it for cross-context behavioral or targeted advertising. We disclose information only in the limited circumstances below.
Service Providers
We use the following service providers, which process information on our behalf and only according to our instructions:
- Amazon Web Services (AWS) — cloud hosting for the App’s backend services
- Google Firebase Crashlytics — crash reporting and diagnostics
These providers are contractually required to safeguard information and to use it only to provide services to us.
Apple
If you have chosen in your device settings to share analytics with app developers, Apple may provide us with aggregated App usage and crash information. This collection is performed by Apple under its own privacy policy. You can change this choice at any time in your device’s Settings under Privacy & Security > Analytics & Improvements.
Maps and Navigation
If you choose to get directions to a treatment center, the App may open Apple Maps, Google Maps, or another navigation app. Your location and destination are then handled by that provider under its own privacy policy.
Legal Requirements
We may disclose information if required by law, subpoena, court order, or government authority, or when we believe in good faith that disclosure is necessary to protect the rights, property, or safety of Ashmeade Ventures, our users, or the public.
Business Transfers
If Ashmeade Ventures is involved in a merger, acquisition, financing, or sale of assets, information may be transferred as part of that transaction. Any acquirer will be required to handle the information in accordance with this Privacy Policy.
5. Location Data — Additional Details
Location access is optional. The App will request permission to access your location when you first use the center-locator feature. You may deny or revoke location permission at any time through your device settings; however, doing so will prevent the App from displaying nearby treatment centers based on your position.
We do not share your precise location with third parties (other than as described above when you choose to open a navigation app), retain individual location histories linked to your device, or use location data for any purpose beyond the core search functionality.
6. Data Retention
We retain information only as long as necessary for the purposes described in this Policy:
- Crash reports and diagnostic data: up to 90 days, as retained by our crash-reporting provider
- Server request logs, which may include IP addresses: no longer than 30 days
- Aggregated, de-identified usage and search data: up to 24 months, for trend analysis, service improvement, and understanding usage patterns across aortic treatment centers
- Support emails: as long as needed to resolve your request and maintain reasonable business records
No precise individual location records are retained.
7. Children’s Privacy
The App is intended for use by licensed healthcare providers and emergency medical professionals. It is not intended for individuals under the age of 18 and is not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided information through the App, please contact us and we will promptly delete it.
8. Your Privacy Choices and Rights
You can control the information the App collects in the following ways:
- Location: deny or revoke location permission at any time in your device settings
- Apple analytics: turn off sharing with app developers in your device settings
- Diagnostics: limit diagnostic data collection where the App or your device provides that option
Depending on your state of residence, you may have the right to request access to, correction of, deletion of, or a copy of the personal information we hold about you, and to opt out of the sale of personal information or its use for targeted advertising. We do not sell personal information or use it for targeted advertising.
Because we do not maintain user accounts or collect your name or contact information, we may be unable to associate data we hold with you. To help us locate it, we may ask for information such as your device’s App installation identifier. We will respond to verifiable requests within the time required by applicable law (generally 45 days). You may submit a request yourself or through an authorized agent, and we will not discriminate against you for exercising your rights.
If we decline your request, you may appeal by replying to our decision. If your appeal is denied, you may contact your state’s Attorney General.
To exercise any of these rights, email us at support@ashsoft.org.
9. Security
We implement reasonable administrative, technical, and physical safeguards designed to protect information against unauthorized access, loss, or misuse, including encryption of data in transit. However, no transmission or storage system is completely secure. If you have reason to believe your interaction with us is no longer secure, please notify us immediately.
10. Third-Party Links and Services
The App may display information about, and links to, third-party medical facilities and services. We are not responsible for the privacy practices or content of those organizations. This Privacy Policy applies solely to the ThinkAorta App.
11. Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the Effective Date at the top of this document. If changes are material, we will notify you through the App or other reasonable means before the changes take effect. The revised Policy will apply to your use of the App after its effective date.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy, please contact:
Ashmeade Ventures30 N Gould St #54253
Sheridan, WY 82801
Email: support@ashsoft.org
Website: www.thinkaorta.us
ThinkAorta — Saving Lives Through Early Diagnosis